Account Executive Multimedia Sales
Company: Salem Media Group, Inc
Location: Boston
Posted on: October 10, 2024
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Job Description:
Overview: Salem Surround - Boston, a division of Salem Media
Group, offers an exceptional opportunity for a Media Strategist /
Account Executive for New Business Development. - We are looking
for a highly motivated sales professional to join our growing
on-air and digital sales team. The individual who is hired will
sell and manage our multi-media marketing solutions including
radio, digital and event sales to local small and medium-sized
businesses. - The measurement of success is through reaching
monthly, quarterly, and annual sales goals while developing new
business opportunities designed to meet and exceed client
expectations. Responsibilities: Prospect for local and regional
business. - Reach decision makers, set meetings, analyze client
needs, and create and deliver compelling and strategic advertising
presentations that address client objectives.Research and stay
current on all local digital marketing trends and
opportunities.Create and present strategic marketing proposals for
key accounts and new business decision makers.Accurately project
revenues, meet and exceed monthly budgets for all product lines and
exceed annual budgets. Qualifications: A demonstrated track record
of exceeding sales goals in both on-air and on-line
mediaDemonstrated knowledge of digital products and how they are
positioned and sold in the marketplace. -A demonstrated
understanding of and success in selling Search Engine Marketing
(SEM), Search Engine Optimization (SEO), Target Display, OTT/CTV,
social media, Email Marketing, Chat, Website Development, and
others.A demonstrated ability to understand categories of
businesses to prospect for new clients.A history of doing in-depth
needs analysis designed to uncover a client's needs and then
provide the right solution(s) to fit that need and show data that
corroborates and justifies the sale.Excellent written and verbal
communication skills and the ability to present multi-varied
solutions to groups of people as needed.Proven track record of
developing a business marketing strategy for local and regional
clients.Maintain an appropriate professional appearance and
demeanor.A demonstrated ability to work with a diverse group of
clients. -Demonstrated knowledge of Microsoft business software (MS
Word, Outlook, PowerPoint, Excel, etc.) and ability to quickly
learn to utilize new software applications for prospecting and
market insights (Miller Kaplan, Compass Borrell, Neilsen, RAB,
etc.). Benefits:
Keywords: Salem Media Group, Inc, Lynn , Account Executive Multimedia Sales, Sales , Boston, Massachusetts
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