Senior Account Executive

Company: MullenLowe U.S.
Location: Boston
Posted on: November 13, 2024

Job Description:

Position Overview
Account Management at MullenLowe is about more than just client service (although we do that, too). As the connector between clients, partners, and the agency, everyone in Account Management is required to be curious and creative, hyper-adaptable and flexible, offering thoughtful builds in strategic and creative development, passionately selling through a campaign, mediating between different points of view, having tough conversations for the good of the relationship and work - and, of course, being a positive, awesome person people always want to have in the room. Account Management is expected to be the positive, persuasive, resilient, and relentless force it takes to helps great work get made, combining sharp points of view on business, consumer and creative.
The Senior Account Executive keeps the work strategically and creatively pure, on track and flawless. They embody confidence in multi-project management with the ability and desire to autonomously write an own presentations and client recommendations. The Senior Account Executive anticipates client needs before they arise. They are self-starters with a passion for creativity, an inventive spirit and a natural ability to lead.
Responsibilities

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• Independently lead up to 5 projects at once, recognizing the patterns of projects to anticipate and navigate potential pitfalls.
  
• Learn and improve account-related procedures and systems for efficiency.
  
• Leads by example for junior team members, providing guidance to AAE(s).
  
• Implements tactical plans and daily program execution to accomplish delivery of integrated client advertising campaigns (i.e. video, radio, digital/social, print & OOH, etc.).
  
• Independently leads each initiative and on time, brief and budget launch.
  
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  • Collaborates with Strategy partner to write creative briefs in line with client objectives, solicits client feedback and gains approval.
    
  • Monitors project's ongoing adherence to creative brief by continually analyzing brief content with project outcomes and reviewing brief with internal team.
    
  • Develops set-up slides ahead of a creative presentation to clearly outline objectives and reference information to help sell in work.
    
  • Works alongside a Project Manager to assure project is progressing on time by managing resources and logistics between multiple departments: Creative, Strategy, Media, Production
    
  • Compiles client feedback on project and follows the internal workflow process until client approval is received by working with all necessary team members.
    
  • Manages cataloguing final assets, clearance and trafficking of final deliverables.
    
    
  • Develops and maintains strong, collaborative internal and external relationships. Becoming the clients' go-to agency resource for an initiative.
    
  • Leads client meetings and status calls; engages with clients independently on tactical and strategic initiatives.
    
  • Coordinates with client and agency Finance to oversee monthly billing needs, manage and reconcile budgets, resolve or escalate issues, track hours by job numbers, and evaluate all estimates and invoices for accuracy.
    
  • Acts as an expert on the client's business and their competitive landscape by reading trade publications, leading quarterly competitive reports and develops bi-weekly newsletters.
    
  • Evaluates creative work on how it ladders back to the client's brand and strategy, acting as an advocate to the internal team to sell in good work.
    
    Qualifications
    
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    • Education: Bachelor's degree or equivalent work experience in the advertising industry
      
    • Experience:
      
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      • 4+ years' experience required; advertising agency experience preferred.
        
      • Experience in complex project or integrated campaign development; emphasis on broadcast TV/video, radio and digital.
        
      • Experience in managing client finances and budgets
        
      • Experience or exposure to brand strategy development
        
        
      • Software: Proficiency in MS Office applications (Excel, Outlook, PowerPoint, Word)
        
      • Communication: A communications ninja with a positive attitude, can read a room and pivot in real time with excellent written and verbal communication skills.
        
      • Soft Skills: Resilient, curious, creative, clever, empathetic, earns the respect of their clients and coworkers, calm in chaos, knows what motivates and uses it, sees the forest AND the trees
        
      • Practical Skills: Problem solver, makes everything better, solid business instincts, strong organizational skills, ability to multitask in a fast-paced environment, strong attention to detail, ability to make good decisions despite ambiguity
        
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Keywords: MullenLowe U.S., Lynn , Senior Account Executive, Accounting, Auditing , Boston, Massachusetts